Xeroxyzstan
January 21st, 2008 | Published in pointless, shame
Xerox is looking to change its image. Their efforts include a new logo that apparently a lot of people think is hideous. I think it’s lame and ugly, too, but my sense of design does not qualify me to weigh in on the work of a ridiculously-named company like Interbrand. What I will say is that I find it a little odd that they admired Kyrgyzstan so much that they used a design element from their flag.
